Fitbit

At Fitbit, our team worked on onboarding experience and data visualization. The latter includes redesigning the dashboard and activity log page. Our projects ranged from designing Fitbit’s desktop client — Fitbit Connect, to redesigning the dashboard and activity log pages on the web and mobile apps.

Fitbit Profile Redesign

The last project I worked on at Fitbit. An initiative that would encourage Fitbitters to make more friends and build an active community among themselves.

Visual Design

A big part of my role while at Fitbit was to help establish the visual language of the brand. It is crucial to deeply understand what the brand is about and what are its attributes, in order to translate them into memorable visual experiences.