A retrospective of the milestones shaping my design career.
Spanning nearly two decades, it captures the full spectrum of my professional journey: from the strategic heights of leading teams, facilitating workshops, and organizing events, back to the hands-on individual contributor work where I first honed my craft.
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Showpad | Sales Enablement Platform
Design workshop with Showpad’s Sales team — the goal is to identify needs and pain points within their workflows.
One of the workshop deliverables: a storyboard to illustrate a potential P2P learning journey within sales teams
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OpenTable | Restaurant Marketing, Discovery, and Reservation
OpenTable Review ecosystem on the diner side. The scope of our team’s ownership include the Reviews experience for restaurateurs on our Guest Center app. Designer: Sim Wishlade
A fun side project where I got to illustrate all 34 of us for our Design Offsite 2018
OTKit — OpenTable Design System. Designer: Kellen Mannion
The last piece of work at OpenTable, collaborating with other design and product leaders to solidify our 2020 product vision (pre-Covid19).
Collaborated with Liz Gershman Fikus
OpenTable Design offsite 2018
Our team event during 2017 AIGA Design Week at Tartine Manufactory
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Quantcast | Advertising, Audience Insights and Measurement
Quantcast Advertise Reporting platform
Usability study to test a few of our UX hypotheses
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Fitbit | Fitness-Tracking Devices
Fitbit Design System
Fitbit device setup flow through the desktop app
Fitbit device setup flow through the iOS mobile app
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Graphic Design | Book and Poster Design
Lecture series posters 2009. Source of inspiration: Martin Venezky
Lecture series posters 2010
Fostering Art captures essays and photographs by Fostering Art students where I had taught graphic and book design for a quarter as a guest lecturer.
Bergsjön Public catalogues the essays and explorations of twelve artists during a summer-long residency in Gothenberg, Sweden. That summer, as Sweden saw an influx of Iraqi refugees due to the war, we investigated the meaning of citizenship and a sense of place. At the end of the program is a-week long exhibition Bergsjön Public.
A experimental form study from signages all around the Bay Area. The Tonic typographic poster being the final output of the design process.